Reuters :: Internet

Phorm introduces personalized Web content service

LONDON (Reuters) - Targeted advertising firm Phorm is launching a service that promises to direct consumers who choose to participate to the most relevant parts of Websites they visit, based on their browsing history.<div class="feedflare"> <a href="http://feeds.reuters.com/~ff/Reuters/InternetNews?a=i74CfEd_K9A:Bpq-yIKzDCU:yIl2AUoC8zA"><img src="http://feeds2.feedburner.com/~ff/Reuters/InternetNews?d=yIl2AUoC8zA" border="0"></img></a> <a href="http://feeds.reuters.com/~ff/Reuters/InternetNews?a=i74CfEd_K9A:Bpq-yIKzDCU:F7zBnMyn0Lo"><img src="http://feeds2.feedburner.com/~ff/Reuters/InternetNews?i=i74CfEd_K9A:Bpq-yIKzDCU:F7zBnMyn0Lo" border="0"></img></a> <a href="http://feeds.reuters.com/~ff/Reuters/InternetNews?a=i74CfEd_K9A:Bpq-yIKzDCU:V_sGLiPBpWU"><img src="http://feeds2.feedburner.com/~ff/Reuters/InternetNews?i=i74CfEd_K9A:Bpq-yIKzDCU:V_sGLiPBpWU" border="0"></img></a> </div><img src="http://feeds2.feedburner.com/~r/Reuters/InternetNews/~4/i74CfEd_K9A" height="1" width="1"/>